The era of the eternal peak trading
How luxury fashion brands keep pace when the sun never sets on max tempo sales
The era of the eternal peak trading has just begun and it’s far beyond the Western-centric sales calendar.
In this report we analyzed which are the steps that fashion and luxury companies should take to seize all the opportunities of this new global sales scenario.
The Black Friday is just the tip of the iceberg
According to a recent McKinsey & Company report Chinese shoppers spend $73 billion on top-end brands.
As fashion and luxury brands’ supply chains grow trans-nationally - and operations become more and more complex -so inefficiencies grow exponentially.
To maximize efficiency and profit margins, fashion and luxury brands should view in real time their complete global value chains.
The role of technology in this challenge is crucial to get a granular, real-time and single view of data across production, logistics and retail operations.